Thought Leadership
Guest Speaker for Hubspot
Lightning Talk: DEI is NOT Dead
On October 22, 2024, I was Invited by Hubspot's The Spot Community to present to the All Black Collective about the shift in DEIB and how companies are creating inclusive cultures in the current political climate.
I delved into the goals of Diversity, Equity, and Inclusion (DEI) in the workplace, touching on risk mitigation and the importance of belonging for thriving at work.
I also introduced Maslow's hierarchy of needs and relate it to individual and team success, emphasizing the significance of trust, psychological safety, and civility in fostering high-performing teams.
CLIP: Civility in the Workplace
Podcast Guest on Content, Briefly
On August 19, 2024, I was interviewed by Superpath founder Jimmy Daly. I discussed how I transitioned into content marketing from entrepreneurship and the skills to survive as an in-house marketer at small startups vs larger institutions such as higher education.
BMAA Show & Tell 2023
Presented a case study to the Black Marketers Association of America(BMAA) on how launching a customer story podcast for Acadium Plus created powerful social proof.
Acadium Plus Podcast Host
Launched, project-managed, and hosted Acadium Plus Podcast to share learnings of new digital marketing students and increase enrollment of the accelerator program.
The pilot episode titled Achieving Success through Imperfect Action, highlights how Arooj Prem overcame her perfectionism as a social media content creator.
Women's History Month Panelist
Spoke as a panelist for Blacks in Performance marketing to share unique challenges women of color face in the workplace and how to overcome barriers in their careers.
Resume Workshop Speaker
Created and hosted a resume workshop for women of color enrolled in a programmatic advertising boot camp.
LinkedIn Live DEI Guest Speaker
Interviewed by Titan ATS Founder & Recruiter Katherine McCord on how workplaces can practice inclusion and belonging by accepting that not everyone works the same and creating an open environment that accommodates different learning styles and working preferences.
LinkedIn Live Marketing Guest Speaker
Spotlighted by Heart Shaped HR Founder Kate Bays on how my entrepreneurial experience inspires my approach to marketing and why diversity, equity, and belonging are business imperatives.
B2B Marketing Panel Guest Speaker
Spoke at Emfluence's email marketing personalization panel to highlight the importance of serving relevant content and talking to your customers to understand their immediate problems and day-to-day challenges.